Breakfast on-the-go never looked better

/Oct 1, 2015

This is an oldie but a goodie.

We completed this 45g single serve IML design some time back, but Kellogg's have recently embraced the packaging and placed it on the shelf with punchy graphics for their single serve breakfast cereals. The design features an integrally moulded spoon, which folds out and breaks free from the lid, so you can dive right in for that pre or post gym breakfast hit.  

The tub is designed to allow an addition of 170g yoghurt or ½ cup of milk. Ideal for breakfast at your desk, take on holidays or for when you fancy some tasty cereal but don’t want to buy a whole box. Find in the portables section of the breakfast aisle.